An event is just a party without the right experiential marketing strategy to support it. A good strategic marketing plan and an amazing event go together just like peanut butter and jelly. At Pineapple, we take a campaign-based approach to event marketing that includes both on- and offline touch points. We work with you to create a strategic plan, measure metrics, and get results. We get people hooked and keep them engaged with your brand before, during, and after an event or activation.
Not sure if you’re utilizing an event-based marketing strategy or just throwing a party? Let our metrics tell you. And if you don’t like the answer you’re getting with your current model, we can show you how our campaign-based approach to event marketing, which includes both on- and offline touch points, gets results. By engaging people before, during and after an event, we create relationships, not just isolated impressions.
And by the way, we throw one hell of a party.