Bumble Photo Booth Chair

Buzz for Bumble

Bumble contacted The Pineapple Agency looking for a partner to create an interactive 3D photo experience at their Winter X-Games influencer after party at the world famous music venue, Belly Up, in Aspen, CO. They planned for the experience to look like a chairlift up on the slopes but with Bumble skis, branding, and other decorative accents.

With only two weeks to create the activation, The Pineapple Agency fabricated a custom chairlift, powder coated it white, designed and printed signage, sourced props and decor and got it all to Aspen in the middle of a blizzard.

The Chainsmokers, Kygo, and X-Games gold medalists walk into a party…

The photo experience was a complete success with party attendees waiting in line all night to take photos with their friends and the gorgeous set. Well known DJs, singers, athletes, and models shared these photos on their social networks creating countless branded impressions. In addition, this shareable moment created buzz for Bumble and solidified their presence as a tastemaker for the young, cool, and relevant.

1,000
photos
1,000,000
social media impressions
2
nights

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